Manroland Seminar Highlights Commitment To Help Printers Secure Market Opportunities

Dr. Peter Conrady, president, Manroland Greater China led the event and gave a welcome speech.

The recent Manroland Value Added Printing Seminar was jointly organised with Guangdong Sunway Printing Co., Ltd. Almost 100 attendees were present, including Manroland Greater China’s top management, led by Dr. Peter Conrady, president.

Others in attendance were Fanny Chan, vice president and CFO of Manroland Greater China, Samuel Tam, general manager sheetfed, and Thomas Luk, head of printing supplies, together with manroland experts from technology, application and management.

During his welcome speech, Dr. Conrady said that through seminars like this Manroland want to help printers transform and upgrade their facilities, backed by the latest innovations in technology and management.

He thanked Guangdong Sunway Printing Co., Ltd. and its general manager Cai Aiwu, for jointly organising the seminar, and just like Manroland helped Sunway Printing, they promised to help more small and medium sized printing companies to enhance their market competitiveness through innovation.

With the Sino-US trade dispute now nearing a solution plus a reduction in domestic tax, the economic environment in China is gradually improving. What are the new business opportunities in the printing market? Sales statistics from Manroland show print companies improve their technology level in order to stay ahead. By embracing new printing technologies and automated configurations, they are ready to take advantage of opportunities that arise as a result of an improving economy.

Eric Kwok, general sales manager of Sheetfed sales, Manroland Hong Kong, introduced the company’s latest medium-sized flagship model ROLAND 700 EVOLUTION in great detail. Since its launch to the global market at the end of 2015, the model has been installed by many Chinese printing companies thanks to its premium print quality, user-friendliness and future-oriented digitalisation.

The ROLAND 700 EVOLUTION Ultima can be tailored to special technical requirements. These include Pro-Cure, touch coating, InlineFoiler, anti-counterfeiting printing, with a variety of technologies including double coating and LED UV. The concepts of platformisation and modularisation provide printers with the broadest range of configuration choices.

In addition to the process development and highly efficient production, the stability and performance of printing equipment are more prominent in today’s tight supply chain. According to Henry Cheng, services and parts sales manager South China, Manroland offers versatile service products, such as preventive maintenance, service kits, service contracts, upgrades and personnel training.

For example, the popular ProServ360° PERFORMANCE helps printers to continuously improve the equipment utilisation rate and enhance stability, thus providing the high-quality packaging products and services desired by branded products.

Towards the end of the session, Anthony So, regional sales manager of printing supplies, South China, introduced Manroland’s green printing solutions. With the tightening of national environmental protection policy and regulations, green printing production has taken on more importance for printing companies. Manroland’s green printing solutions, which its focus on quality and the input-output ratio, help the printers to establish green production mode in line with laws and regulations. They build unique ‘green’ competitiveness with sustainable profitability.

In the afternoon, the participants visited Guangdong Sunway Printing Co., Ltd. The company specialises in packaging printing of daily chemical products. Since the installation of a ROLAND 700 EVOLUTION last year, Guangdong Sunway Printing has significantly improved its printing capabilities, productivity and print quality.

On behalf of Manroland Greater China, Dr. Conrady thanked Guangdong Sunway Printing for their faith in Manroland: ‘Manroland is completely committed to assisting Chinese printers to secure the market opportunities by strengthening their overall competitiveness.’


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