KONICA MINOLTA SOUTH AFRICA SUPPORTS WORLD WIDE FUND NATURE

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Konica Minolta South Africa (KMSA) continues to support World Wide Fund for Nature (WWF) in keeping Africa’s iconic rhino alive and have handed over the company’s Q4 2012/ 2013 contribution WWFs rhino conservation work, which serves as a continued commitment to the rhino’s cause for another year.   This latest cheque for R364, 000 brings the total donated for the past two years to R2,412,500.

Donation funds from KMSA are used to help in the running and further development of the Africa-wide rhino horn DNA database (RhODIS) by the University of Pretoria’s Veterinary Genetics Laboratory. 

Dr Joseph Okori,head of WWF’s African Rhino Programme said Konica Minolta South Africa’s substantial financial contribution plays a critical role in sustaining RhODIS, which in turn contributes compelling evidence to rhino poaching cases and impacts the length of sentences handed down.  

Alan Griffith, MD of Konica Minolta South Africa said We are delighted that the WWF-Konica Minolta South Africa relationship has played a role in broadening the RhODIS reach within South Africa, as well as the system’s introduction into Kenya, where a large percentage of the critically endangered East African black rhino population resides.

Griffith also mentioned that KMSA is serious about assisting in the preservation of the majestic rhino. They hope that the sponsorship provided can help towards the production and distribution of 600 forensic kits for up to five Africa rhino range states this year.

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