The In-Mold Decorating Association (IMDA) is a trade association representing moulders, label printers, material suppliers, equipment suppliers and others committed to the development and growth of in-mould labeling and decorating products, technologies and markets.
UNITED CAPS was honoured with an IMDA award for Best Technical Achievement: Holographic Closure Technologies, for a holographic in-mould label jointly developed with MORPHOTONIX, a high-tech brand protection company.
To create this unique and secure bio-inspired and sustainable closure design, MORPHOTONIX nano-engraved steel cavities with 130,000dpi precision custom diffractive holograms, which were replicated by UNITED CAPS into the closures via injection moulding. The cavities are seamlessly integrated in the moulding line, and the closures are produced at standard speeds, with zero additional consumables. The irremovable security designs provide immediate verification without scanning.
‘We also showed this innovative approach to security closures at ProPak Asia 2019 last month, where it received rave reviews due to its unmatched anti-counterfeiting performance and its attractive, attention-drawing appearance,’ said Benoit Henckes, CEO of UNITED CAPS.
‘With an estimated US$460 billion in counterfeit goods worldwide, counterfeit prevention has significant economic benefits, including protection of jobs and prevention of deaths due to counterfeit drugs. This holographic solution is one of two SMARTER anti-counterfeiting solutions we have demonstrated; the other one is QR+ technology, a combination of a QR code and secure fingerprint that helps brands enhance consumer confidence. It’s another example of how we leverage our market-driven pillars for differentiated total packaging solutions: Relate – Perform – Sustain. In this case, as an element of our Perform pillar, we have improved usability for consumers and productivity for customers by making it easier to quickly identify a genuine product.’
UNITED CAPS www.unitedcaps.com
