Tag: advertising

Print Advertisements Remain Resilient

Print Has Been Proven To Be A Long-Standing And Trustworthy Medium

According to research, when making purchasing decisions, consumers trust print advertisements 34% more than they trust search engine ads. Still reeling from the impact of...

The Imprint Act – What Printers Need To Know

Increasingly, Printing SA members’ customers protest against the use of imprints, claiming them to be ‘free advertising’. Printing SA contacted the State Attorney for...