NASHUA SHOWCASES NEXT GENERATION IN DIGITAL PRINTING AT SIGN AFRICA ROADSHOW

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Nashua showcased its new range of digital printing presses, the Ricoh Pro C651EX and Pro C751EX which are scanner models, and the Pro C751 which is the printer model only, at the Africa Print RoadShow which took place in Durban from 14-15 March. The Pro C751EX series takes digital light production printing to another level, with superior image quality and exceptional functionality, the series offers the highest specification and reliability in its class. 

These devices have already proven successful for Ricoh, and Nashua envisages the product range making significant inroads into various industries and environments such as government, education, insurance, print rooms, copy shops, financial institutions and corporate companies with large printing requirements.

The product range presents a unique offering, providing the latest technological developments that ensure high image quality and lower costs. Leading these developments is a new laser beam technology that provides industry leading quality and a resolution of 4800 dpi. The devices also have the ability to monitor paper expansion and contraction during warming and cooling ensuring that superior registration accuracy is achieved.  Further, the new laser beam technology ensures that fine line text is clear and sharp. Lastly, the inclusion of active toner density control ensures that over longer runs, colour density remains stable.

Unique to the cut-sheet printing market is the new liquid cooling technology which optimises developer temperature for improved productivity. This also means that additional types of media can be used, ensuring clients more range and flexibility. This, coupled with a whole host of finishing options, will further enhance the offering.

These devices will be backed up by Nashua’s extensive support network throughout Southern Africa. Downtime is therefore minimised and often eliminated thanks to intelligent machine monitoring software that will allow technicians to pre-empt any interruption in service. These devices also minimise the need to stop print runs to replace toners as this can be done while the machine is still running.

Clients will furthermore benefit from new software which will be made available to them to stream-line operations as well as be able to integrate seamlessly into existing processes and software.  Nashua’s customised software solutions are designed to close the loop in the document management process therefore adding value to any clients operations.

David Coutinho, Managing Director of Nashua Limited, concludes that with the backing of the Nashua brand together with best in industry devices will ensure that the company will make significant inroads into the production print market.

As the leader in office automation in South Africa we are at a critical point where we can capitalise on our current position in order to leverage movement into new markets. 

Production printing is part of this focus and through strategic investment as well as world leading software and hardware we aim to further enhance our offering to our customers.

The company won a tie for first place for the Best Large Stand at the Durban RoadShow.

We are extremely proud to be recognised as the Best Large Stand at this year’s Durban expo. What makes the accolade even more meaningful is that it was the first time that Nashua decided to participate in the Africa Print RoadShows, said Natalie von Gericke, Nashua Limited’s Communications and Training Manager. This year, Nashua has decided to increase its production print offering and explore additional markets, which is why we decided to take our solutions offering to the Africa Print shows across the country.

Winners of the various stand awards at Africa Print Durban were chosen after extensive tours of the exhibition by an independent judge from the Durban ICC. In looking for a winning design, each stand was judged on their design, extent of construction, addition of special effects, visitor traffic,  accessibility and overall presentation of product.

Nashua scored a total of 82.5% in the judging criteria, making their stand a firm favourite.

With some of the biggest names in printing being showcased at the expo, Nashua had been aiming to stand out from the crowd and capture the attention of the influential customers in attendance.

Our aim was to create a stand which not only showcased our solutions but also showed visitors how these solutions can better their own business workflow. The large representation of customers at the Nashua stand was extremely welcome and essential in the highly competitive printing marketplace in which we compete. We are delighted that our busy stand proved to be eye-catching and was singled out for this accolade, said von Gericke.

The 15 x 3m stand, which took over a day to build, stood out with its clean and crisp lines, placing emphasis on two of Nashua’s production printing devices as well as two plasma screens which continuously looped Nashua office automation solutions to visitors. The large Nashua logo at the top of the stand ensured that regardless of where one stood in the exhibition hall, the Nashua stand was visible.

Von Gericke concluded that in light of this acknowledgement, Nashua is looking forward to showcasing their solutions at the remaining two expos.

We are very proud that we made such an impact at the Durban show and we have no doubt that we will do the same the Cape Town RoadShow and Johannesburg Expo later this year. 

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