EFI has launched version 8 of its Digital StoreFront® web-to-print eCommerce solution. Part of EFI’s comprehensive Productivity Suite of certified, integrated workflows, it creates unprecedented new capabilities to help print providers streamline, simplify and improve the print buying experience.
This upgraded version of EFI’s award-winning, flexible web-to-print solution provides industry-leading capabilities, including new EFI DirectSmile options that extend the types of variable-data and personalised direct mail campaigns that corporations can successfully create online. Print providers can profitably produce more work using the industry’s top online job submission solution integrated with a complete Productivity Suite offering real-time, bi-directional integration and data sharing with EFI MIS/ERP and EFI Fiery® digital print workflows.
Print providers can strengthen customer loyalty and improve their service capabilities by offering new, value-added features that give their customers more flexibility and capabilities. With the web-to-print software’s new Enterprise Model, print providers can subdivide a client’s single Digital StoreFront license into different interfaces to serve different franchises or subsidiaries within a client’s organisation.
Print providers can also offer their clients more convenient, one-stop-shopping for a range of services using a new marketplace sales offering that can incorporate content partners such as copywriters, photographers and graphic designers, in a single online ordering interface.
The software also streamlines and enhances the web-to-print ordering process with single sign-on (SSO) authentication for multiple users within the same organisation, more-accurate shipping estimating using UPS CONNECT rate look-up tools, and support for online purchasing of ebooks or other electronic content.
‘Print providers can become very efficient in their work with corporations, creatives and agencies, moving creative concepts through to successful execution using a platform that manages the many important details,’ said David Minnick, EFI’s product management director for web-to-print and value-added products.
EFI Digital StoreFront is part of the complete EFI Productivity Suite of printing and converting MIS/ERP, web to print and eCommerce workflow solutions for small, medium and enterprise businesses. EFI’s premier web-to-print offering also includes the advanced technologies that have made it print providers’ preferred online job submission solution for reliable and secure end-to-end workflows, including standardised, JDF-based automation and streamlined job routing to copiers, printers, digital presses, and prepress/plate-setting systems from major equipment manufacturers.