VERDIGRIS WELCOMES SHIMIZU

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Digital Dots environmental initiative, Verdigris, has welcomed Japans Shimizu Printing Incoporation (SPI) as its newest associate member.

Verdigris is a non-profit research initiative which was established to help printers and their customers to better understand the environmental impact of print media. Their goal is to raise awareness of print’s positive effect, using cooperative content development shared within the international publishers network.

SPIs printing plant is based in Gunma and its headquarters in Tokyo, they specialise in environmentally sustainable packaging printing solutions using an advanced high resolution UV waterless printing process. The company has developed its own green printing programme, “PGG Cloud”, which identifies and reduces the environmental impact of a particular print project. This printing programme helps consider the complete print production lifecycle and the exact calculation of materials used.

Dr. Hirokazu Shimizu, President of Shimizu Printing mentioned that his drive to produce high-quality printing with as low an environmental impact as possible is at the core of every part of the company’s activities. That is why they are committed to reducing their direct and indirect impact through the management of every element of their business, including energy, water, materials, carbon emissions and waste.

Laurel Brunner, MD of Digital Dots said, The Verdigris aim is to increase industry perception and knowledge of the environmental impact of media production. Key to this goal is establishing close dialogue and co-operation with markets and partners worldwide. Shimizu Printing’s considerable work in environmentally-aware print processes makes them an important partner in our work, and we are delighted to welcome them as an Associate Member.

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