UPM Raflatac And Partners Support Labelling Value Chain In Achieving Zero-Waste Targets


UPM Raflatac has announced a partnership with UPM Specialty Papers to boost the circular economy through its RafCycle by UPM Raflatac recycling service. RafCycle together with UPM LinerLoop actively enhances industry collaboration for liner recycling and is a good example of the circular economy in action.

‘UPM Raflatac welcomes this industry initiative to boost the circular economy. UPM Specialty Papers is one of our label material suppliers and together we can support the whole labelling value chain in achieving their zero-waste targets,’ said Juha Virmavirta, Director, RafCycle solutions, UPM Raflatac. ‘Turning waste into a valuable resource is a must in the circular economy and an important part of our sustainability approach. We look forward to developing new and existing partnerships with customers and brand owners on the road to zero landfill waste,’ he continued.

UPM Raflatac’s RafCycle service for turning waste into a resource was launched in 2008 and has over 150 partners in 17 countries globally. Through its RafCycle service, UPM Raflatac collects liner waste from its partners and recycles it back into paper and film labelling material.

UPM RAFLATAC https://www.upmraflatac.com/

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