Taopix Announced Re-Branding And Launch Of Product Suite During Drupa

Taopix Announces Re-Branding And Launch Of Product Suite During Drupa

Taopix has undergone a visual transformation, aligning its brand identity with its continuous commitment to innovation and customer-centric solutions. The re-branding represents Taopix’s evolution as a forward-thinking company poised to continue revolutionising the personalised printing industry.

‘We’re still recognisably Taopix,’ said Liz Spooner, Marketing Manager. ‘Everything that makes us who we are is still here, but better. The new branding speaks for that process of efficiency, longevity and simplicity, which has been the driving ethos to our new unveilings today.’

At drupa 2024, Taopix unveiled its latest offerings. Taopix introduced a revolutionised Online Editor, designed to empower users with intuitive tools and the best user experience for personalised photo products. Featuring an array of customisation options and experience settings, licencees can tailor the new Online Editor to match the needs of their end user. In addition, the Online Editor includes more than 80 improvements to its predecessor.

Complementing its Online counterpart, Taopix launched a state-of-the-art Desktop Editor, providing users with advanced editing capabilities and offline functionality. With an emphasis on speed and versatility, the Desktop Editor empowers users to unleash their creativity without limitations.

For the first time, Taopix unveiled its iOS and Android app, enabling users to create and order personalised photo products directly from their mobile devices. The Taopix App offers a seamless user experience, allowing customers to design and purchase products on the go.


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