SOL PLAATJE INSTITUTE OFFERING A MEDIA MANAGEMENT COURSE

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The Sol Plaatje Institute for Media Leadership (SPI), Rhodes University, South Africa, is running a five-day seminar, entitled Essentials of Newspaper Management, for newspaper managers which focuses on integrated strategies for managing key elements in newspaper publishing, at the SPI in Grahamstown from 20-24 August.

The Chief Executive Officer of the Juta Group, Rory Wilson, and the Director of the SPI, Francis Mdlongwa, will lead the course.

This seminar is intended for newspaper managers – new, not so new, and aspirants – who are willing to invest a week of their time to take a critical look at themselves and their jobs. The course will not seek to turn the newspaper manager into a Jack Of All Trades but will put each participant into the shoes of his or her departmental chiefs. It will give participants the chance to learn what makes their colleagues and subordinates tick.

Case studies will be employed to demonstrate and examine the flaws and foibles of contemporaries in this challenging business of newspaper publishing. The course will provide participants with insights and practical skills to help them make direct interventions in their newspapers.
 
The course will cover the following key areas: Media Leadership; Managing Circulation; Managing Advertising; Managing Editorial; Managing the Budget; Managing the Team and Editorial Independence and Media Ethics.

SPIs courses emphasise interactive classroom learning and knowledge sharing, and represent a very useful platform to network with managers and organisations spanning across the African continent.
 
The SPI prides itself in being Africas only university-level media leadership training institute. All the short courses are fully certified and accredited on the National Qualifications Framework at Level six. 
 
The course costs R6500, and includes full course certification, all course materials, lunches/teas and a closing dinner.