Sappi has launched LusterCote, a superior paper for labels and other related end-use applications. The product responds to a global customer need in consumer packaged goods; setting the stage for the future with packaging as one of its core business segments.
Jennifer Miller, executive vice-president of the coated business and chief sustainability officer, Sappi North America said, ‘Our long-standing experience in packaging gives us confidence that we can meet the growing need for superior labelling papers. The introduction of LusterCote is a natural extension of Sappi’s packaging line and proof of our commitment to product innovation in response to growing customer demand. In addition to our North American grades, the wide-range of specialty packaging grades now available from our Alfeld mill in Germany, such as Algro Finess, Parade Prima and Fusion, position Sappi to meet the evolving expectations of the North American packaging market.’
LusterCote has been fully qualified by leading label converters in the U.S. and Canada and is produced at Sappi’s Somerset Mill in Skowhegan, Maine. It will be sold directly to label printers and converters.
‘We are excited about bringing product advantages to the labelling industry that have long been associated with Sappi’s Somerset mill,’ said Mark Odgers, commercial director of Sappi’s Import and Packaging Business. ‘The excellence of our printing surface and superior bulk and stiffness will translate into yield and converting efficiencies and bring real value to the label market.’
Made with nearly 80 percent renewable energy and available with SFI, FSC or PEFC chain of custody certification, LusterCote offers key features that include excellent run-nability and stiffness, as well as superior print performance.
The launch of LusterCote is a key facet of Sappi’s decision to permanently expand its packaging business at a time when converters are searching for reliable and stable providers amid a market disrupted from recent closures, sales and mega-mergers. Sappi’s newly formed Packaging Group will be led by Odgers, a 30-year industry veteran who recently managed M-real’s North American business.