Ricoh builds long term alliances, with a consultative and tailored approach to implementation that does not end with a sale. The IDC MarketScape cited Ricoh’s plans to continue growing its business services to help its clients grow revenues and page volumes long after implementation as another key contributing factor to Ricoh’s strong market position.
This comes following Ricoh’s announcement that the IDC MarketScape report names the company as a worldwide leader in high speed inkjet, citing Ricoh’s broad strengths, including technological innovation, attentiveness to client feedback and a large installed base. The report, ‘IDC MarketScape: Worldwide High-Speed Inkjet Press 2019-2020 Vendor Assessment’ in particular noted Ricoh’s ‘business development programmes with high visibility and strong reputation’ as powerful complements to a robust technology portfolio.
Ricoh’s commitment to its clients’ success helped earn its global leader position. Analysts cited Ricoh’s continual technological advancements and heavy investments in ensuring client feedback as a part of its R&D process as a major positive. Most recently, this approach has driven game-changing successes such as the award winning RICOH Pro VC70000, which introduced Ricoh patented drying technology and Extended Gamut Inks. These innovations work together to increase ink limits for higher image quality, drive down turnaround times to help meet SLAs and increase throughput, and empower printing on uncoated, offset coated, inkjet treated and inkjet coated stocks without pre-treatment or priming, offering greater creative flexibility and lower paper costs. Continuing to invest more than R14.8 billion ($1 billion dollars) annually in R&D, these innovations in response to real world pain points and client goals are the norm at Ricoh.
‘Expanding beyond its transactional and direct mail roots, Ricoh’s introduction of the Ricoh Pro VC70000 dovetails perfectly with its expanding software and services to empower the company to more actively target the commercial print and graphics space,’ said Amy Machado, Research Manager for IDC’s Imaging, Printing, and Document Solutions, IDC. ‘Beyond its own growth in more diverse segments, Ricoh is looking to help its customers expand their offerings, as well.’
Ricoh’s clients benefit from the deep expertise of its dedicated production service team of technicians, engineers and managers. Ricoh’s team supports clients with consulting and training services, as well as SaaS offerings. Consultation and training ranges from the technical – colour management, for instance – to the back office, sales plan development, operational excellence, and so on. This enables clients to improve their business on multiple fronts.
‘Collaboratively working with clients to understand their needs, how they can adapt to market demands and developing the solutions and services to support them, is the foundation of everything we do at Ricoh,’ said Eef de Ridder, Vice President, Commercial and Industrial Printing Group, Ricoh Europe. ‘The ability to work together openly and fully investigate all options from every angle enables us to develop technology that, not only performs, but elevates quality, productivity and creativity. The results speak for themselves in the longstanding relationships we have formed that go far beyond the sale and installation. While we help clients flourish, they help us create solutions that will shape both our futures.’