Primera Technology Europe Announces Name Change

Primera Technology Europe Announces Name Change

Primera Technology Europe has changed its company name to DTM Print. Over three decades, DTM, an abbreviation for Data Technology Management, has grown from a garage company to a reliable partner and solution provider for specialty printing systems. 

DTM has been developing individual solutions for printing and computers since 1986. The DTM Group formally unites all of the group’s subsidiaries together into a holding company under the header of DTM Holding GmbH.

‘With our passion for custom-made solutions we became a specialist for niche products. Since 2013, we’ve developed label printing solutions used by well-known manufacturers such as Coca-Cola, Mars and L’Óreal,’ said Andreas Hoffmann, a Managing Director of DTM Print. ‘Our goal is to find the perfect match in hardware, software and consumables to put our customers’ ideas into print.’

DTM has changed a lot over the years. Today it has more than 40 employees, 1500sqm in offices, a workshop, as well as demo and training rooms and 1200sqm of storage space. Now the company is looking to expand its product and service portfolio.  

Asked about the advantages for customers who work with DTM Print, Hoffmann replied, ‘Besides our experience and know-how in the printing industry our company is still based in Wiesbaden, Germany, where it was founded in 1986. From here we look forward to serving our customers and partners in the EMEA with more passion than ever.’