Lombardi Converting Machinery strengthens its presence in Poland with the sale of a new Synchroline VIPER 350 to WEJHERPLAST, dedicated to label production. But this latest installation tells a story that goes beyond the sale of another printing press.
For decades, Europe’s industrial centre of gravity was largely associated with its Western economies. Today, that geography is evolving. Geopolitical fragmentation and disruption to international trade have pushed European manufacturers to reconsider supply chains, sourcing and industrial dependencies. Poland finds itself in a particularly interesting position within this transformation: a large European economy with a strong manufacturing base, significant investment and deep integration into the EU market.
The trend is visible in the printing industry as well. The value of Polish label production increased by 80% between 2019 and 2023, according to a Polish label-market report published ahead of Labelexpo Europe 2025. Printed self-adhesive labels represented around 62% of total output, while the report highlighted the relative resilience of Polish label printers to economic shocks.
For Lombardi, therefore, Poland represents more than another export market. It is becoming an increasingly strategic part of Europe’s industrial ecosystem.
Within this environment, WEJHERPLAST has chosen to invest in a new Lombardi Synchroline VIPER 350, dedicated to label production. There is another element, however, that makes the investment particularly significant, WEJHERPLAST is already a Lombardi customer. The first press started the relationship. The new VIPER confirms it.
The Synchroline VIPER represents the latest evolution of Lombardi’s narrow-web flexographic platform, developed around automation, productivity, flexibility and precise control of the printing process. For WEJHERPLAST, the new 350 mm press provides another step forward in its label-production capabilities while bringing the latest generation of Lombardi technology into its manufacturing operation.
As Lombardi Converting Machinery’s authorised partner in Poland, Reprograf-Grafikus combines direct knowledge of the Polish printing industry with a strong local presence in sales, technical support and service. The new WEJHERPLAST investment therefore also represents an important confirmation of the synergy between the two companies.
LOMBARDI
https://www.lombardi.it
