Esko will be exhibiting at Interpack, the international trade show for the packaging industry and related process technologies being held in Düsseldorf, Germany from 8-14 May 2014.

Esko will show unique, smart software that incorporates its wealth of expertise in the packaging arena.

Christian Korte, Senior Vice President Sales, Marketing and Customer Services at Esko said, ‘Esko is dedicated to solving the business issues faced by brand owners, pre-media companies and packaging converters as they work to meet the needs of a demanding and rapidly changing world of packaging. Together with our partners, we present a full range of innovative solutions that address today’s challenges of global packaging management and production supply chain. Among others, these challenges include avoiding recalls because of packaging misprints or non regulatory content’ shortening long approval cycles, ensuring traceability and packaging protection, remaining sustainable and guaranteeing brand colour consistency on different types of packaging. Esko’s solutions tackle each of these challenges, enabling brands to gain full control of their packaging production.’

Esko experts will detail how to enhance content management, shorten approval cycles and ensure regulatory compliance with WebCentre, a fully-featured online packaging management solution. They will inform brands how to manage brand colour accuracy across the global supply chain – from proof to package to display – in a smart and comprehensive manner with dedicated colour solutions such as PantoneLIVE™ and leverage the benefits of multi-colour printing with Esko Equinox. Brand owners and retailers will experience the highest possible realism during the packaging development process using Esko’s 3D technologies, including Studio and Store.

Visitors can also learn how to save costs with sustainable packaging, by using Esko Cape solutions to optimise packaging logistics throughout the supply chain – including secondary packaging, palletisation, and loading of trucks and containers.

Esko will also present its leading solutions for producing high quality, consistent print results with flexo printing, the most cost-effective print technology for the packaging industry.

Esko has also assembled a portfolio of market-leading partners that augment its packaging management and supply chain capabilities. Partners joining Esko at Interpack and showing integrated solutions that streamline the entire packaging development process include:
• HP Indigo and HP Scitex (Hall 13, stands C77 and E94): showing digital and wide format printing solutions, powered by Esko software solutions, for the digital print production of folding carton, flexible packaging, labels and corrugated production.

• Sun Chemical (Hall 7A, stands C6 and C10): one of the key ink partners to the PantoneLIVE ecosystem, showcasing the colour management capabilities of PantoneLIVE on their stand.

• Videojet (Hall 6, Stand A1): an Esko sister company within the Danaher Industrial Technologies Business Unit, showing a unique joint project where coding and marking of complete content blocks such as nutrition panels and regulatory content is applied to preprinted material. This is done through a workflow setup that combines the production data of flexible packaging with end of line added data. This concept opens new opportunities to add variable, regulatory data end of line on the finished and packaged product.

‘We look forward to attending Interpack,’ said Korte. ‘We are excited about the opportunity to start conversations with brand and packaging professionals from all over the world on the range of Esko solutions that help them improve their operations. We will have brand management and product experts on hand to inform visitors how Esko and its partners address the challenges brands are facing with intelligent solutions for the 21st century.’