Two Sides’ country manager at Printing SA, Deon Joubert, will present the following conference topic – Paper, Print and the Environment as well as giving an overview on the Two Sides initiative at 14h00 on the 3rd of July at the Africa Print Expo (co-located with FESPA Africa, Gallagher Convention Centre) Technology Conference.
Printing SA brought Two Sides to South Africa and the Two Sides South Africa campaign has been functioning under the Printing SA umbrella. The partnership aims to promote the sustainability of print and paper as well as provide South African-based research about prints sustainability.
Joubert’s topic at the show will be: Paper, Print and the Environment. He will briefly discuss how print and paper have been the preferred communications medium for 2000 years and how Two Sides seeks to ensure that through fostering a better understanding of the industry’s environmental credentials, print and paper. It is through its myriad of uses from commercial applications to the basis of learning and creativity, that it remains the essential communication medium of choice.
According to Printing SA, the Two Sides initiative will set out the facts in a clear and straightforward manner, addressing some of the inaccuracies and issues that surround the industry. There is an appetite by those working in the graphic communications channel to understand the environmental issues and thus make more informed decisions of the use of print and paper products.
Printing SA suggests that being a member of Two Sides shows that your organisation regards environmental awareness as an essential part of business strategy. Benefits of membership include access to materials and information, helping your business to communicate its sustainability to clients and staff, as well as participating in an initiative which sets out to dispel many of the myths that surround our industry.