Digital Action Printers Increases Productivity with Ricoh Pro C751


Digital Action Printers in Cape Town has broadened its portfolio with a Ricoh Pro C751 digital production press. The business also plans to acquire a second Pro C751 in the near future for flexibility, reduced turnaround times and increased productivity.

The Pro C751 has a long sheet option that replaces existing equipment reaching end of life and enables the business to produce larger covers.

‘We specialise in short run, quick turnaround, books, brochures, business cards, flyers, folders, rate cards, labels and similar printing,’ said Bernd Schuttler, owner, Digital Action Printers. ‘We do all printing, finishing and binding in-house so there are no outside suppliers, which is one of the ways we achieve our rapid turnaround times.’

Digital Action Print also operates litho presses for longer runs and colour-critical work where pantone matching is required. The full lineup includes three black and white digital presses, two full colour digital presses and two colour litho presses.

‘They’re currently producing around 80000 clicks per month on the new C751 with a view to expanding volumes,’ said Donovan Tose, production print specialist at Ricoh SA. ‘The machine is capable of running up to 180000 pages per month and it features a maximum 350000-page duty cycle. It also handles the variety of media from papers to synthetic materials and coated stocks so it’s more than capable of producing direct mail, packaging, photo books, labels and more.’

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