RecyClass is a non-profit, cross-industry initiative advancing recyclability, bringing transparency to the origin of plastic waste and establishing a harmonised approach toward recycled plastic calculation and traceability in Europe. UPM Adhesive Materials has received recognitions from RecyClass for its releasable general purpose RW85C adhesive.
In addition to the previously acquired approvals, label materials with RW85C adhesive are now recognised to be releasable in the High Density Polyethylene (HDPE) container recycling and alkali/water releasable adhesive in the PET bottle recycling. This means that the approved label materials can be recycled in HDPE natural and white and PET bottle recycling streams, further enhancing recyclability and supporting the circular economy.
‘Thanks to the immense research of RecyClass, label material producers can now transparently prove their labels do not hinder the recyclability of HDPE and PET packaging. The quality of the highly valued natural and white recyclate can be secured with the right label material, including the right adhesive technology innovations, which enables the circular economy and enhances sustainability performance. Brand owners will be able to use the UPM Adhesive Materials technology approvals to certify their packaging with RecyClass,’ said Santeri Marjamäki, Manager, Ecosystem, EMEIA, UPM Adhesive Materials.
‘As packaging regulations like the PPWR evolve and sustainability expectations grow, we’re staying ahead of the curve by collaborating with RecyClass to deliver label solutions that meet strict recyclability criteria by design. Our label solutions help brand owners hit their sustainability targets and lead the shift toward a circular packaging economy,’ commented Przemysław Sawa, Director, Consumer Label Solutions, EMEIA, UPM Adhesive Materials.
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